Multi-media
1. Brand Logos - Getting your brand image embedded in the release makes it eye catching and ensures you'll get noticed above others. It also adds to the credibility factor so essential on the internet.
2. Product Images - Showing your products if at all possible adds substance the news. It helps the reader identify with what you are explaining and portrays a solid professional look to your news.
3. Videos - Embedding videos is another way of showing your product or a way of getting your message across. You can get the "embed" code from your video and paste it into your news submission.
Example:
Modern Press Release Example
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